Feed Me

 
 

About the project...

Allen Hoang, Emelie Dahlsköld, Hannah Ison + Paula Hardie

Born from the frustration surrounding strict Queensland food laws, the nostalgia of country roadside food stalls, and the raw rebellion of the underground dumpster diving culture, The Food Share Collective promotes sharing unconsumed, undesirable, yet perfectly edible food in an urban environment. 

The FeedMe app is a tool that can be used by any food-sharing organisation, government initiative, or community group. The app was the result of a group participatory design assignment working with a supermarket manager, dumpster diver and caterer. Inspired by user sharing apps, FeedMe aims to allow anyone with a smartphone to find, declare, and rate nearby food shares. These food shares could come from front gardens or daily food surplus from bakeries and pizza stores. The style guide that accompanies this project is designed to set the next step in motion. It acts as a visual guide and how to for setting up and using the FeedMe app; whether that includes handing the project over to a food-sharing organisation or an app developer. Although every element can be reconfigured and adapted, we believe it will provide solid guidance on how to make FeedMe a reality.

FeedMe is a simple idea with great potential to grow into something much bigger and more influential; socially, environmentally and politically. Food waste is indeed a serious global issue and we are thrilled to have developed a grassroots project with exciting opportunities to influence change in people’s wasteful habits. Although this project is focused on Brisbane, it could be the very foundation of a new paradigm built around collaboration, social innovation, empowerment and hands on solutions. We would like to see people, organisations, businesses and whole neighbourhoods get involved in whatever way they can. Adopt whatever element of this project that you like and make it yours. This could be your opportunity start a trend in your local community or to take over our ‘torch of a waste free world’ and make this project go live!

 
Mapping exercise to get to the crux of the issue

Mapping exercise to get to the crux of the issue

Overview of the app

Overview of the app

Branding details

Branding details